MacBook Pro on table

Summary

Detail-oriented Professional with experience coordinating digital brand representation, e-commerce operations, and cross-functional market placement in the consumer electronics sector. Proven track record managing Voice of Customer (VOC) analytics, public-facing brand communications, and Ratings & Reviews governance across major retail .com platforms. Collaborates with cross-functional sales, marketing, and engineering teams to address customer feedback, protect brand integrity, and drive revenue growth.


Core Competencies & Technical Tech Stack

Systems & Data Analysis

  • Data Tools: Advanced Excel / Google Sheets, Tableau, SQL
  • Databases & Project Architecture: Airtable, Smartsheet, SAP
  • Enterprise Platforms: Salesforce, CRM & ERP Platforms
  • Property Management Architectures: Yardi Voyager, RentCafe, RealPage, Entrata

E-Commerce & Digital Marketing

  • Retail Partner Ecosystems: Walmart Retail Link, Amazon Seller Central, BambooRose, PIMs & DAMs
  • Marketing & Design: CPC Budgeting, Trend Analysis, Campaign Planning, Market Analysis, Canva, Generative AI Design Tools

Operations & Governance

  • Cross-Border Logistics, International Trade Support, Contract Adherence, Budget Forecasting, SOP Development, Vendor Management

Experience

KIDDesigns Inc. / SDI Technologies, NJ

— Sales & E-Commerce Enablement Specialist

2024 - Present

  • Omni-Channel Retail Management: Manage end-to-end item creation, digital asset coordination, and product setup workflows for major volume global accounts including Walmart, Target, Smyths Toys, Sam’s Club, and Costco.
  • Voice of Customer Analytics: Monitor and analyze multi-platform online reviews, customer feedback, and Q&A to identify emerging consumer electronics trends and recurring product issues; synthesize findings into actionable insights for Product Marketing, Sales, and Engineering teams.
  • E-Commerce Ratings & Reviews Governance: Manage Ratings & Reviews infrastructure for assigned product categories, audit review validity, resolve badging errors/syndication gaps, optimize SKU groupings, and mitigate conversion risks for at-risk SKUs.
  • Global Account Growth: Partner directly with the Director of International Sales to support omni-channel sales operations across Europe, Mexico, Australia, and the Middle East.
  • Supply Chain & Workflow Alignment: Maintain and streamline international order processing, CRM data integrity, and communication loops between manufacturing and sales teams across the US, UK, EU, and China.
  • Compliance & Risk Mitigation: Audit cross-functional documentation and retail submission drafts to ensure strict compliance with license agreements, successfully mitigating data inaccuracies prior to external submission.
  • Strategic Market Expansion: Spearheaded a targeted strategic initiative focusing on the adult collector and fan ecosystem ("kidult" market); successfully pitched and secured program interest from volume retailers including Walmart, Target, and Best Buy.
  • Market Research & Production: Conduct rigorous market research on emerging categories and trending entertainment licenses to conceptualize high-yield products, successfully advancing multiple concepts from executive vetting into mass production.

Woodmont Properties, NJ

— Assistant Community Manager

2021 - 2024

  • Portfolio ROI Optimization: Drove a 30% to 35% increase in market-based rents and maintained an 8% average annual renewal growth rate while simultaneously elevating the portfolio’s online reputation index.
  • Accounts Receivable & Compliance: Managed high-volume delinquency workflows, including proactive resident mitigation, collections tracking, and formal regulatory court appearances.
  • Executive Leadership Collaboration: Partnered with executive leadership to pitch compliance-driven CapEx budget proposals and led corporate training regimens for incoming personnel.
  • Learning & Development: Created training programs and onboarding sessions that enhanced staff communication, marketing, and customer service skills.

Salem Management Company, NJ

— Leasing Manager

2015 - 2021

  • Asset Operations: Supervised daily operations, legal filing compliance, and delinquency workflows across a 600-unit multi-site portfolio, executing cost-saving measures to reduce property expenditures.

Eastern Property Real Estate Inc., MD

— Leasing Coordinator

2011 - 2013

  • Revenue & Velocity Scaling: Scaled property occupancy from 85% to peak capacities of 98% and expanded revenue margins by 30% utilizing targeted CPC digital marketing campaigns and local university partnership networks.

Professional Certifications

Google Data Analytics Certificate — by Google

August 2024

  • Advanced training in tools and platforms including spreadsheets, SQL, Tableau, and R to prepare, analyze, and share data for thoughtful action

Google Data Project Management Certificate — by Google

August 2024

  • Training on the foundations of Agile project management, with a focus on implementing Scrum events, building Scrum artifacts, and understanding Scrum roles. Competency in initiating, planning and running both traditional and agile projects.

Industry Awards

Leasing Excellence Club — Metropolitan Builders & Contractors Association of New Jersey

June 2022 & June 2023

  • In recognition of outstanding sales performance at the 38th & 39th Annual Awards of Excellence and completing a minimum of 25 leases during the calendar year

⚡ All details are provided to the best of my knowledge. Dedication, adaptability, and a strong work ethic come standard.